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Medienarbeit Hamburg-Berlin Klassik-Rallye 2010 / AUTO BILD KLASSIK

In 2008, the AUTO BILD KLASSIK magazine initiated the annual “Hamburg-Berlin Klassik-Rallye”. The vintage car rally follows different routes from Hamburg to Berlin, but always takes in beautiful scenery away from the highways. It's not only the vintage and classic cars that draw the crowds, but also the many famous faces behind the wheel. In 2009, for example, Boris Becker, Katarina Witt and Oliver Bierhoff took part in the event. CC ensured that the rally – and the vehicles, drivers and organizers – received prominent media coverage in daily newspapers, consumer press, radio and television.

Services: Media work, support for journalists at the individual rally stations, comprehensive media coverage analysis

Target groups: Public, fans of vintage cars

 

Website of Hamburg-Berlin Klassik-Rallye

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